Lettering Remix

Ever look at a great piece of lettering and wonder what makes it work—and how you could channel those ideas into something original? In this workshop, you’ll learn how to analyze and remix real-world lettering inspiration—from vintage packaging and signage to logos, advertising, and ephemera—into fresh hand-drawn work of your own.

We’ll begin by examining the underlying systems behind existing letterforms so you can gain a deeper understanding of how lettering is constructed and arranged. Next, you’ll use those insights to create original wordmarks and logos that span a wide array of visual expression. We’ll break down key stylistic traits, identify recurring patterns, and explore how to adapt those ideas without merely copying reference material. Think of it as reverse-engineering timeless letterforms to fuel your own original work.

Through in-depth presentations, guided drawing demos, and a FREE illustrated PDF guidebook, you’ll learn how to decode lettering styles so you can expand your stylistic range. Add the bonus workbook packed with hands-on exercises to further refine your lettering skills.

Whether you’re designing logos, developing brand identities, creating packaging, making posters, designing apparel, or simply looking to enrich your creative palette, this workshop will help you sharpen your eye, broaden your stylistic vocabulary, and bring new energy to your lettering practice.

Can’t attend the live online session? No problem. You’ll have access to the workshop recording following the class, so you can watch it on your own schedule.

You'll be able to apply what you learn to:

• Hand-lettered logos

• Brand identity design

• Advertising headlines

• Packaging and posters

• Apparel and stationery graphics

• And virtually any kind of visual messaging!

In this workshop, you’ll learn:

• How to analyze timeless lettering and extract key characteristics

• Techniques for adapting classic styles into fresh, new designs

• The foundational principles that shape the appearance of letterforms

• How to refine and customize lettering for various applications

• Practical strategies for applying these methods to logos, packaging, posters, and more!

This workshop is ideal for:

• Lettering enthusiasts, whether just starting or looking to expand their skillset

• Type designers who want to explore new stylistic possibilities

• Graphic designers looking to create more compelling custom lettering

• Creative directors who would like to confidently hire skilled lettering artists

• Illustrators interested in integrating hand-drawn type into their work

• Apperal designers who who want to generate eye-catching graphics

• Newcomers and hobbyists looking to learn more about hand-lettering

• Educators who want to deepen their understanding of letter styles

• Students who want to expand their range of lettering abilities

I'll give lettering demonstrations on my iPad using Procreate, but you can also use these analog tools if you want to draw along with me:

• pencils and a pencil sharpener

• an eraser

• tracing paper

• grid/graph paper

• a ruler

• a computer or other electronic device, a reliable internet connection, plus a Zoom account to join the live online meeting and watch the video recording

• access to a printer if you want to refer to a hard copy of the PDF guidebook

• a copy of my Lettering Manual is strongly recommended

• Although I'll be drawing in Procreate on an iPad, the limited timeframe will not allow for hardware or software instruction.

• Check out my Type & Lettering Amazon storefront for some of my favorite tools and resources

Lettering Remix is open to enthusiastic students of all skill levels—register today!